Baskin-Robbins joins hands with 'Bbang Bbang's Daily Life' to launch summer ice cream nationwide

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By The Korean Today Global

Baskin-Robbins joins hands with 'Bbang Bbang's Daily Life' to launch summer ice cream nationwide

SPC Baskin-Robbins announced on the 16th that it will expand sales of two flavors developed in collaboration with the popular YouTube channel ‘Bbang Bbang’s Daily Life’, which has 2.3 million subscribers, to all stores nationwide.

The character collaboration ice creams being introduced this time, ‘Merong~PpangPpang’s Secret Move’ and ‘Okji’s Unavoidable Circumstances’, were first released at Baskin-Robbins by Workshop (hereinafter referred to as Workshop) together with the ‘PpangPpang’s Birthday Party’ event last July. Since then, the goods have sold out immediately after release and the products have become so popular that sales have expanded to all stores nationwide starting on the 17th, so you can enjoy them for a limited time this season.

[Korean Today] SPC Baskin Robbins’ Ppang Ppang’s Daily Collaboration Products Available at Stores Nationwide © Reporter Lee Ye-jin



The two products are ice creams with the concept of characters from the animation ‘PbangPbang’s Daily Life’. △’Melong~PbangPbang’s Secret Move’ is a flavor that captures the flavor of melon, a representative summer fruit, and is characterized by a sweet and rich melon flavor and a creamy and chewy texture with a soft milk base. △’Okji’s Unavoidable Circumstances’ adds peach sorbet to refreshing peach yogurt ice cream, and is filled with plenty of peach pulp, so you can enjoy the rich flavor and texture of sweet fruit at the same time.

Meanwhile, a promotion for the ‘Half Gallon Single-Eater Bread Bread Keychain’, a product that sold out early at the workshop, is also being held. From the 16th to the 22nd, a 2,000 won discount is applied when purchasing pints or more, so you can pre-order for 4,900 won, and from the 23rd, it will be provided for 6,900 won when purchasing pints or more.

An official from SPC Baskin-Robbins said, “The two flavors, ‘Merong~PbangPbang’s Secret Move’ and ‘Okji’s Unavoidable Circumstances,’ utilize representative summer fruits to provide a cool and sweet taste,” adding, “Just as we provided fun and unique experiences through collaboration with the ‘PbangPbang’s Daily Life’ channel, we will continue to introduce products that provide various flavors and enjoyment in the future.”

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